Whenever Google crawls your site to see if it can put your content in its index, it might encounter errors. It could be that a page was unavailable, your server ran into issues, or maybe your robots.txt file ordered Google’s crawler to do something weird. Sep 2, 2015 - To get your website ranking on the first page of Google is not easy. And leave the page name as index.html - By doing this we get a nice clean url. Ranks highly for “RapidWeaver”, and “Website Builder for Mac” because a. The market for mobile apps is constantly growing, and there are currently more than 3.1 million apps. Faced with this picture of increasing competitiveness, it is not easy to stand out, even if your app is top-notch. The degree of difficulty in which discoverability is achieved has been a big reason why app store optimization (ASO) has exploded over the last few years. How to partition time capsule disk and storage for windows and mac. But right now, ASO on its own is not enough. ![]() Much more needs to be done. You need to get your app visible, create content, make video marketing and, of course, to develop a user acquisition strategy. But there’s a new way to get installs and make users come back to your app: through the omnipresent Google Search. To mesh web search with app search, we now have app indexing for both iOS and Android. This is the latest and coolest trend in app marketing to help apps have greater visibility. Through app indexing, your site content and also external sites can point to your on-page app, enabling discovering or rediscovering apps in the same Google Search without looking for them in App Store or Google Play Search. Rather, your application will be suggested when people search on Google in their mobile devices. Only a few days ago, Sundar Pichai, new Google’s CEO said that “40% of searches now return app indexing results in the top five results.” App indexing is the future of search when it comes to apps. ![]() This post explains what app indexing is, and how to make it work for your app. What is app indexing? Is a system that allows mobile users to find your app in Google search results in the form of an install button. When we (users) click on that result, system redirects us to Google Play or App Store if we do not have the app installed or to the iOS/Android app if we already have installed the app in our mobile device. By this method, if you have your content properly indexed, it is easier to increase your installs volume and to increase your retention rate of registered users. A brief history of app indexing Google app indexing was launched in October 2013 for a limited number of developers. Later, on June 2015 it was opened to everybody. In April 2015, Google added ad hoc support for this service. In May 2015, Google included support for iOS via Chrome and, finally, in October 2015, Google announced support for App Indexing within Safari (but it only works in devices with iOS 9 or up). App indexing is an evolution of traditional SEO with clear nuances of SEO. You index the content of your apps in Google Search to distribute traffic to your app. At the beginning, to make it possible, your web and your app were likely to be very similar. But now, since mid-November, native apps are also able to be indexed despite they do not have any correlation with any web. For now, there are only nine android apps being experimented with. But this is not the only new thing: now it is possible to see an “App Streaming” feature with app contents. So now we can see a previous preview of the app to decide if we want to download it or not. Certainly, this is one step further to boost hight quality apps.
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